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XtraGlobex News


November 10, 2008

Press Release: Vivat Consulting Launches XBRL Services

Filed under: clients, press releases

VIVAT CONSULTING launches XBRL services to improve business processes

Vivat Consulting, a firm that provides technology solutions and is one of the fastest growing companies in the SOA area, announced they are launching Extensible Business Reporting Language (XBRL) services targeting Fortune 1000 companies and their divisions. Vivat is participating in the 18th XBRL International Conference (www.XBRL.org) October 14th to 17th to spotlight these new services.

Standardization and clarity are becoming key issues in today’s financial industries. With the emergence of new technologies for managing financial data, interaction and collaboration can present significant challenges. Companies must organize their data so that it is clear and manageable across these emerging technologies, ready for robust analysis with any number of powerful tools.

Using the latest in financial data standardization, the XBRL, Vivat can implement a comprehensive formatting scheme that will intelligently label client data, making it cleanly and completely usable in a range of powerful tools for businesses - regardless of platform or medium.

“Vivat has the ability to implement the XBRL language effectively and efficiently, while meeting all the standards of the SEC and the new financial reporting requirements,” said Vadim Batushansky, CEO/CIO of Vivat. “We can create custom taxonomies tailored to company data, ensuring that each XBRL solution is a perfect fit for client needs.”

Benefits of Vivat’s XBRL services include:
* A consistent format for all inbound and outbound information
* Common data dictionary shared across agencies, institutions, and jurisdictions
* Software capable of adjusting to constantly changing data definitions
* Open, royalty free standard for any information platform

XBRL also allows for compliance with local and international regulations, and streamlines the organization of financial data and the communication and utilization of that data between companies, their collaborators, and stakeholders.

Vivat’s information services are invaluable to businesses that collect, analyze, or transmit financial data. Expert information architects will create integrative systems for companies that utilize the most comprehensive, forward-thinking, cross-compatible techniques for ensuring all inbound and outbound data are categorized, organized, identified, and ready for use in modeling, analysis, and presentation.

About Vivat Consulting
Vivat is a professional services organization focusing on Enterprise Application Integration, Service-Oriented Architecture (SOA) and Technical Architecture of Enterprise level components to deliver superior service and cost savings to clients.

With more than 7 years of experience as the leading technology partner for Fortune 1000 companies, Vivat specializes in quickly aligning business and technical architectures – enhancing business performance and achieving sustainable ROI. www.vivatconsulting.com

October 30, 2008

Press Release: Mezze Dinner Demonstration at Kuzina by Sofia

Filed under: clients, press releases

KUZINA BY SOFIA Celebrates with the Community and Press

Chef/Owner Sofia Karakasidou Demonstrated the Mezze Dinner on Oct. 28th

Guests at the Mezze DinnerCherry Hill, NJ, October 30, 2008 – Kuzina by Sofia, a must visit destination for food lovers, enthralled customers and the media on Tuesday evening at a Mezze demonstration of their authentic Greek and Mediterranean cooking.

The local community, press and food connoisseurs attended the Mezze demonstration to watch how these delectable dishes are assembled and served in the traditional Greek style. For the unheard of 50 Plate Mezze dinner prix-fixe special, Sofia selects from Kuzina’s wide-ranging menu of main courses, hors d’ouevres and tappas.

“I was delighted to be a part of this Mezze tasting and walked away fully satiated from the authentic Greek cuisine,” Brian Greenberg, host of “GREENBERG NEWS” ON WNJC-AM. “I’ve traveled to Greece and love the country’s food; Sofia’s dishes surpassed my expectations. I will most definitely recommend the restaurant to others.”

Eggplant mezze dishAssad with a cheese flambe mezze dishThe Mezze is a wide range of mouthwatering hot and cold appetizers. The sampling dinner included haloumi psito, seasoned beef meatballs, homemade sausage, fried calamari, grilled octopus, grilled shrimp kebobs and spicy feta cheese spread. Vegetarian dishes included dolmades, eggplant salad and feta cheese with tomato and hot peppers.

This prix-fixe menu stays true to its Mediterranean origin. The Mezze dinner is available Monday through Thursday evening for only $35 per person; people can sample up to 50 portions of authentic Greek food.

“I was so happy to present my dishes to local customers and the media. My mother’s and grandmother’s cooking inspired my menu,” said owner Sofia Karakasidou. “For diners looking for quality Greek food in a comfortable setting, Kuzina by Sofia is the place to visit.”

“Demonstrations help our customers sample and learn how our array of dishes is prepared and served in true Greek form. It also gives me a chance to interact with my customers and learn what they enjoyed the most,” said Sofia.

The restaurant is located in the Sawmill Village Shopping Center, 404 Route 70 West in Cherry Hill.


Feta mezze dishKuzina by Sofia offers food excellence and enjoyment in Southern New Jersey; http://www.kuzinabysofia.com has complete lunch and dinner menu options. This is Greek Cuisine at its very best, the highest level outside Greece, Manhattan and Chicago.Chef/Owner Sofia Karakasidou was born and raised in Thessaloniki, known as the “Queen City of the North”. She recently relocated to the United States, bringing with her a culinary expertise in Greek and Mediterranean dishes. Thessaloniki, Greece’s second largest city and known for its exceptional cuisine and eateries, is at Greece’s crossroad of culinary ideas and trends. Sofia’s family heritage is deeply rooted in that area and her cooking style is a careful blend of Eastern Mediterranean flavors.The Mediterranean basin—of which Greece is a dominant country—is a complex blend of related flavors and traditions that satisfy all your senses. This is the essence of Kuzina. Sofia brings to fruition a sampling of the traditional and modern tastes of Greece. Dishes are expertly delivered in a light and comfortable café restaurant setting.

Kuzina (simply “kitchen” when translated to English) utilizes the freshest local ingredients to design innovative and traditional Greek cuisine. Every day, guests can enjoy a complete dinner of Authentic Greek dishes, or dine for lunch.

At Kuzina, authentic Greek food is harmonized with the simplicity of the environment it was conceived in. The inspired mixture of modern and Greek traditional elements at absolutely accessible prices sets them apart from other Greek eateries.

May 20, 2008

Press release: Global Advantage Institute

Filed under: press releases, xtraglobex — Tags:

XtraGlobex Announces the launch of The Global Advantage Institute, Bill Creamer Takes Leadership Role

Solution seminar will be held on July 15th in Philadelphia

Philadelphia, PA, May 20, 2008 – XtraGlobex, Inc., a strategic business development firm, is pleased to announce that William (Bill) P. Creamer is joining the Global Advantage Institute, the educational and training division of XtraGlobex, and taking a leadership role as President. The institute will kick off its Executive Solution Seminar Series on July 15, 2008 with a Solution Seminar entitled Innovation and Sustainable Growth - How Will You Prepare for the Next Business/Economic Cycle? This one day seminar is the first in a series planned for 2008 (Institute.XtraGlobex.com).

Creamer brings to XtraGlobex an extensive background in successful entrepreneuring, executive solution leadership, new venture launch and building sustainable business models. “Bill has over 25 years of executive leadership experience with both Fortune 500 accounts as well as early stage companies, which makes him an excellent choice to lead our Global Advantage Institute efforts,” said Fady Sahhar, XtraGlobex Partner. “We are delighted to have him and look forward to leveraging his skill set in supporting senior management clients who attend the programs of the institute.”

Creamer is most passionate about building an educational/experiential platform for corporate leaders to share concepts and experiences in a collaborative environment to facilitate growth and innovation. “Open collaboration and experimentation fosters creativity and innovation,” Creamer said. “The institute’s mission is to foster the creative design and implementation of growth strategies and tactics for new business offerings utilizing uniquely creative proven processes.”

Creamer’s goal is to build and integrate these paramount business drives into the Global Advantage Institute:

  • Creativity - is the process and innovation is the working solution that produces sustainable profits
  • Innovation - today is the best time to make innovation a core strategy for true sustainable market differentiation

The Global Advantage Institute will provide its membership and attendees with year-long Executive Solution Seminars, access to research, white papers, and peer vetting in the contemporary topics impacting growth and innovation, including but not limited to the following:

  • Value Creation, using the Value Paradigm®
  • Globalization – what’s your sustainable advantage?
  • Cross-Border marketing-entry and exit strategies
  • Cultural Diversity necessary for New Market Entry
  • Leading Innovation by exploiting change
  • Measuring short & long term performance
  • China’s looming shortages (how to prepare for them)
  • Outsource vs. insourcing
  • Foreign Exposure Management (Financial vs. Operational)
  • Preparing for global growth
  • Globalization – The next phase

Today’s companies—from Apple, Proctor & Gamble, Hewlett Packard, Google, General Electric to Tata Motors—are developing business models to insure they get innovation from employees everyday, said Creamer. The institute will focus on the specific processes and frameworks that can be directly employed to provide what Peter Drucker termed as the “means to exploit change.”

About XtraGlobex
XtraGlobex is a strategic consulting firm that specializes in business development focusing on communications, technology, and globalization. XtraGlobex has industry experience and a fresh outlook that sets it apart from competitors. The firm’s combination of insights, experiences and ideas united under one vision makes the company a powerful force for assessment and innovation. XtraGlobex can create solutions including a new brand, a market strategy, an outsourcing initiative, a website, a globalization plan, a logo or a PR campaign—all go beyond impressive and into something more important: sustainable.
www.xtraglobex.com
institute.xtraglobex.com

May 1, 2008

Press release: New XtraGlobex Website

Filed under: press releases, xtraglobex — Tags: , ,

XtraGlobex’s new website makes use of Web 2.0 and 3.0 technologies

Tagging allows customized viewing

Philadelphia, PA, April 30, 2008 – XtraGlobex, a strategic business development firm, has launched a new web site http://www.xtraglobex.com that uses cutting edge Web 2.0 and 3.0 technologies to allow customization and localization of content. Visitors can filter site information based on their individual interests.

“Our new website makes use of exceptional accessibility; tagging, a key Web 2.0 technology; and microformats, a cutting edge Web 3.0 technology aimed at the emerging organization of the data on the web,” said Fady B. Sahhar, XtraGlobex Partner. “Customized viewing of our case studies, press releases, and news items via tagging, and localization via incorporation of microformats, illustrates intelligent use of emerging standards and cutting-edge design techniques. The web site positions XtraGlobex to be a force in the next generation of thinking.”

Launched in 2006, XtraGlobex emerged from the intersection of many paths—businessmen, marketers, consultants, designers and programmers. They united in their passion for a unique challenge: discover what it takes to help an organization reach its goals.

With a finger on the pulse of market trends and consumer desire and a grasp of established and emerging technologies, partners Sahhar and Michael Roytman started a firm dedicated to weaving solutions that are truly exceptional, and that impart a competitive advantage that can be sustained into the future.

Sahhar and Roytman together have almost 40 years of senior management and information technology experience. They established XtraGlobex as a leader in helping North American and global companies achieve breakthrough growth with market based innovative solutions and proprietary tools. The XtraGlobex advantage covers four tenets: Business Development, Communications, Globalization and E-Business.

XtraGlobex new clients include Magicpins.com, a leader in b2b e-commerce systems for distribution of prepaid wireless refills, and The Outreach Center, a non-profit organization that provides funding and support for children’s charities nationally. XtraGlobex designs and buys advertising and handles public relations for both clients.

“We focus on a broad range of talents and tools to more effectively create powerful, integrated solutions for clients who want to grow, who want to do something exceptional, who want have a long term vision by focusing on their customers through the intersection of strategy, e-business, and communications,” said Sahhar. “We bring a dedication to making success a reality, with an exceptional and sustainable competitive advantage. Our passion underscores everything we do.”

XtraGlobex is active in several area organizations: Eastern Technology Council, The South Jersey Pharmaceutical and Medical Technology Industry Alliance, The Philadelphia Interactive Marketing Association, World Trade Center of Greater Philadelphia, World Affairs Council of Philadelphia and The Academy of Management.

April 10, 2008

Press release: Outreach Center PSA

Outreach Center launches public service announcement campaign on key concerns

Billboards and web site www.kid-reach.org will spotlight child abuse prevention, poverty, learning disabilities and mental health

Brooklyn, NY, April 10, 2008 – The Outreach Center, a non-profit organization that provides funding and support for children’s charities nationally, has launched a Public Service announcement (PSA) campaign that will serve as a call to action and resource on four leading concerns about children—child abuse prevention, poverty, learning disabilities and mental health. The campaign—with the tagline Create Awareness—will appear on New York City billboards this month and resources will be available at www.kid-reach.org.

The campaign is being launched this month to coincide with Prevent Child Abuse Awareness Month. It has two key elements: public awareness ads, starting with billboards, and a web resource where individuals can go to find answers and access information from subject matter experts and governmental sources.

“Outreach Center has been providing funding to children’s charities for ten years, and this is an opportunity to raise awareness and provide program services to benefit children nationwide,” said Brooke McKay, Vice President of The Outreach Center. “This campaign is a fulfillment of the mission of the Outreach Center and a way to increase awareness about the issues that matter most to the programs we fund,” said McKay.

XtraGlobex, a strategic business development and communications firm, designed the campaign, including selecting the concerns to focus on and crafting the messages, tagline and web site content to position the Outreach Center as a resource on these important problems children face, not as subject matter experts.

“We now have creative in the learning disability, self-injury, suicide, poverty/hunger, and child abuse spaces,” said Fady B. Sahhar, XtraGlobex Partner and Outreach Center’s spokesperson. “All the messages are compelling to help raise the level of public involvement. Some are more jarring than others; all are impossible to ignore.”

The web site www.kid-reach.org will be dedicated to the issues selected for the PSA campaign. Each topic will have summaries, statistics and resource links.

The PSA campaign will start in the New York City area and roll into other lead markets in Chicago, Boston, Washington DC, Philadelphia, Minneapolis, Los Angeles and San Francisco in the next few months.

About Outreach Center
Since 1998, The Outreach Center has been bringing children’s programs the funding support they need to make a difference through a vehicle donation program. The Outreach Center uses every car donation to support services that help these children develop into healthy adults. It accepts donations including cars, trucks, SUVs, boats, RVs, motorcycles and real estate. Donors receive free towing, fast response and documentation meeting IRS regulations for tax deductions. www.outreachcenter.com

About XtraGlobex
XtraGlobex is a strategic consulting firm that specializes in business development focusing on communications, technology, and globalization. XtraGlobex has industry experience and a fresh outlook that sets it apart from competitors. The firm’s combination of insights, experiences and ideas united under one vision makes the company a powerful force for assessment and innovation. XtraGlobex can create solutions including a new brand, a market strategy, an outsourcing initiative, a website, a globalization plan, a logo or a PR campaign —all go beyond impressive and into something more important: sustainable.
www.xtraglobex.com

April 7, 2008

Press release: Magicpins.com partnership

Filed under: clients, press releases — Tags: , ,

Magicpins.com selects XtraGlobex as their Communications Agency

Magicpins has retained XtraGlobex for advertising and promotions

Philadelphia, April, 2008 – Magicpins.com, a leader in b2b e-commerce systems for distribution of prepaid wireless refills, has chosen XtraGlobex, a strategic business development and communications firm, as their communications agency for advertising and promotions. XtraGlobex has been handling Magicpins’ public relations since the Fall.

“Magicpins hired XtraGlobex to spearhead our communications efforts because of the stellar business relationship we’ve had the past year,” said Anurag Jain, director of Magicpins. “XtraGlobex offered the best communications solution based our needs; we’re pleased to have formed a long term business partnership with them.”

XtraGlobex is creating and buying coop advertising for Magicpins in select industry magazines and newspapers. The firm will continue its public relations efforts for Magicpins.

“We are excited about our business relationship moving to another level,” said Fady B. Sahhar, XtraGlobex Partner. “We have the experience and industry knowledge to get Magicpins the exposure they seek and help the company meet their long term business objectives.”

About Magicpins.com, LLC
Philadelphia-based Magicpins is a fast growth company in the prepaid wireless industry. Since 2005, Magicpins had triple digit sales growth each year. Magicpins offers a variety of prepaid wireless products and services for retailers in the most efficient manner from the carriers and providers. Magicpins’ solid relationships with the carriers, expertise in prepaid wireless distribution and Information Technology distinguish the company from its competitors—Magicpins offers the best quality packages to retailers. In business for three years, the firm’s IT enabled processes keep the logistic cost low, thereby providing the highest margins to retailers. www.magicpins.com

About XtraGlobex
XtraGlobex is a strategic consulting firm that specializes in business development focusing on communications, technology, and globalization. XtraGlobex has industry experience and a fresh outlook that sets it apart from competitors. The firm’s combination of insights, experiences and ideas united under one vision makes the company a powerful force for assessment and innovation. XtraGlobex can create solutions including a new brand, a market strategy, an outsourcing initiative, a website, a globalization plan, a logo or a PR campaign—all go beyond impressive and into something more important: sustainable.
www.xtraglobex.com

February 21, 2008

Website redesign

Filed under: xtraglobex — Tags: , ,

We all know the best brands are integrated! Ours is no exception. To that end, we are revamping everything over here at XtraGlobex headquarters. From new business cards, letterhead, and envelopes, down to our email signatures and fax coversheets, everything is evolving along with us. We’re working to distill our essence into key symbols and design elements, and it’s coming along so well!What that also means is that our site needs to evolve. Not only does the logo need updating and the other graphics refreshing, but we have new case studies to showcase, technology to implement, and staff to introduce! So be on the lookout for our evolved look and feel over the next few weeks. If you have any questions, of course, you can always get in touch!

January 28, 2008

Our New Logo

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XtraGlobex, Inc.

We’ve been working long and hard on a new logo, one that reflects the evolution of our company from its roots in strategic and technological business development, into an agency that has broadened its focus to encompass a strong creative and marketing presence. Many vastly different directions were considered, but we ultimately decided on the evolutionary framework – we aren’t breaking with our past, we are growing into our new identity!

This logo parses our name, which in itself is strong. A key element of a redesign is making the best use of the resources you already have within your brand, and our name says so much about us: the Xtra talks about more, higher, greater, outside the box, a modern edge; Globex gives it symmetry while focusing on our global reach and endeavors; Inc. brings it together into a cohesive organization, a team, an integrated combination of talents and solutions.

The fonts in our new logo are key message elements, used to display the core facets of our identity as an organization. Xtra uses a serif font, reminiscent of a standard word processor font, yet slightly more modern – it represents our strategic/business element; the second font is closer to a system/terminal font and speaks to our technical element; and the third font is a hand script with some flare and edge, evoking our creative element.

In addition, it evolves our original globe concept, but moves away from the sunrise (which was powerful, but ultimately ungainly in printing!) and instead has a ring of abstract flame – surrounding the world with energy, lighting a fire for our clients.