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XtraGlobex News


May 20, 2008

Press release: Global Advantage Institute

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XtraGlobex Announces the launch of The Global Advantage Institute, Bill Creamer Takes Leadership Role

Solution seminar will be held on July 15th in Philadelphia

Philadelphia, PA, May 20, 2008 – XtraGlobex, Inc., a strategic business development firm, is pleased to announce that William (Bill) P. Creamer is joining the Global Advantage Institute, the educational and training division of XtraGlobex, and taking a leadership role as President. The institute will kick off its Executive Solution Seminar Series on July 15, 2008 with a Solution Seminar entitled Innovation and Sustainable Growth - How Will You Prepare for the Next Business/Economic Cycle? This one day seminar is the first in a series planned for 2008 (Institute.XtraGlobex.com).

Creamer brings to XtraGlobex an extensive background in successful entrepreneuring, executive solution leadership, new venture launch and building sustainable business models. “Bill has over 25 years of executive leadership experience with both Fortune 500 accounts as well as early stage companies, which makes him an excellent choice to lead our Global Advantage Institute efforts,” said Fady Sahhar, XtraGlobex Partner. “We are delighted to have him and look forward to leveraging his skill set in supporting senior management clients who attend the programs of the institute.”

Creamer is most passionate about building an educational/experiential platform for corporate leaders to share concepts and experiences in a collaborative environment to facilitate growth and innovation. “Open collaboration and experimentation fosters creativity and innovation,” Creamer said. “The institute’s mission is to foster the creative design and implementation of growth strategies and tactics for new business offerings utilizing uniquely creative proven processes.”

Creamer’s goal is to build and integrate these paramount business drives into the Global Advantage Institute:

  • Creativity - is the process and innovation is the working solution that produces sustainable profits
  • Innovation - today is the best time to make innovation a core strategy for true sustainable market differentiation

The Global Advantage Institute will provide its membership and attendees with year-long Executive Solution Seminars, access to research, white papers, and peer vetting in the contemporary topics impacting growth and innovation, including but not limited to the following:

  • Value Creation, using the Value Paradigm®
  • Globalization – what’s your sustainable advantage?
  • Cross-Border marketing-entry and exit strategies
  • Cultural Diversity necessary for New Market Entry
  • Leading Innovation by exploiting change
  • Measuring short & long term performance
  • China’s looming shortages (how to prepare for them)
  • Outsource vs. insourcing
  • Foreign Exposure Management (Financial vs. Operational)
  • Preparing for global growth
  • Globalization – The next phase

Today’s companies—from Apple, Proctor & Gamble, Hewlett Packard, Google, General Electric to Tata Motors—are developing business models to insure they get innovation from employees everyday, said Creamer. The institute will focus on the specific processes and frameworks that can be directly employed to provide what Peter Drucker termed as the “means to exploit change.”

About XtraGlobex
XtraGlobex is a strategic consulting firm that specializes in business development focusing on communications, technology, and globalization. XtraGlobex has industry experience and a fresh outlook that sets it apart from competitors. The firm’s combination of insights, experiences and ideas united under one vision makes the company a powerful force for assessment and innovation. XtraGlobex can create solutions including a new brand, a market strategy, an outsourcing initiative, a website, a globalization plan, a logo or a PR campaign—all go beyond impressive and into something more important: sustainable.
www.xtraglobex.com
institute.xtraglobex.com

May 1, 2008

Press release: New XtraGlobex Website

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XtraGlobex’s new website makes use of Web 2.0 and 3.0 technologies

Tagging allows customized viewing

Philadelphia, PA, April 30, 2008 – XtraGlobex, a strategic business development firm, has launched a new web site http://www.xtraglobex.com that uses cutting edge Web 2.0 and 3.0 technologies to allow customization and localization of content. Visitors can filter site information based on their individual interests.

“Our new website makes use of exceptional accessibility; tagging, a key Web 2.0 technology; and microformats, a cutting edge Web 3.0 technology aimed at the emerging organization of the data on the web,” said Fady B. Sahhar, XtraGlobex Partner. “Customized viewing of our case studies, press releases, and news items via tagging, and localization via incorporation of microformats, illustrates intelligent use of emerging standards and cutting-edge design techniques. The web site positions XtraGlobex to be a force in the next generation of thinking.”

Launched in 2006, XtraGlobex emerged from the intersection of many paths—businessmen, marketers, consultants, designers and programmers. They united in their passion for a unique challenge: discover what it takes to help an organization reach its goals.

With a finger on the pulse of market trends and consumer desire and a grasp of established and emerging technologies, partners Sahhar and Michael Roytman started a firm dedicated to weaving solutions that are truly exceptional, and that impart a competitive advantage that can be sustained into the future.

Sahhar and Roytman together have almost 40 years of senior management and information technology experience. They established XtraGlobex as a leader in helping North American and global companies achieve breakthrough growth with market based innovative solutions and proprietary tools. The XtraGlobex advantage covers four tenets: Business Development, Communications, Globalization and E-Business.

XtraGlobex new clients include Magicpins.com, a leader in b2b e-commerce systems for distribution of prepaid wireless refills, and The Outreach Center, a non-profit organization that provides funding and support for children’s charities nationally. XtraGlobex designs and buys advertising and handles public relations for both clients.

“We focus on a broad range of talents and tools to more effectively create powerful, integrated solutions for clients who want to grow, who want to do something exceptional, who want have a long term vision by focusing on their customers through the intersection of strategy, e-business, and communications,” said Sahhar. “We bring a dedication to making success a reality, with an exceptional and sustainable competitive advantage. Our passion underscores everything we do.”

XtraGlobex is active in several area organizations: Eastern Technology Council, The South Jersey Pharmaceutical and Medical Technology Industry Alliance, The Philadelphia Interactive Marketing Association, World Trade Center of Greater Philadelphia, World Affairs Council of Philadelphia and The Academy of Management.