Who We Are

XtraGlobex is a strategic consulting firm specializing in creating exceptional and sustainable competitive advantage for medium- to large-sized businesses around the globe.

We have developed a particular expertise in assisting healthcare organizations as well as community-based and professional organizations with strategy, development, and communications.

We work with our clients to turn existing challenges into positive solutions, and future hurdles into launchpads, keeping them ahead of trends and on an upward growth trajectory.


Our History

Since 2007, XtraGlobex has been an insightful and creative force for their clients, helping everything from startups to Fortune 50 companies identify their differentiators, seize opportunities, and create new advantages that lay the foundation for future growth.

XtraGlobex was born from a collaboration between bright and experienced business, marketing, and technology minds, who shared a vision for an agency grounded in the intersection of strategy, technology, and communications. XtraGlobex was conceived to be a strategy-based business development firm focused on providing one simple — but vital — core deliverable: Exceptional and Sustainable Competitive Advantage.

As we have grown and evolved, we have built upon the vision that started it all. Our broad portfolio has developed strong expertise in the healthcare arena, while maintaining diversity in our client base. We have established an extensive and exciting on-the-ground presence in the Indian market. Our ranks continue to grow with top talent, both seasoned and fresh. Through it all, our dedication to Exceptional and Sustainable Competitive Advantage has only deepened.

Entering into a relationship with XtraGlobex is one of the best things you can do for your business. Let us sit down with you and discuss what your Exceptional and Sustainable Competitive Advantage could be.

Leadership Team

Fady Sahhar

Strategy • Founder

Fady Sahhar is President of XtraGlobex Inc., the company he founded in 2001 to assist healthcare providers, ACO’s and services organizations in building exceptional and sustainable competitive advantage. The firm focuses on long term services and supports in the aging, physical and intellectual disabilities communities by leveraging healthcare strategy, policy, communications, and technology.

Before dedicating himself full-time to XtraGlobex, Fady was most recently Chief Administrative Officer with Liberty Resources in Philadelphia, the country’s largest Center for Independent Living. During his long tenure there, Fady honed his policy and advocacy skills while managing operations serving more than 7000 clients annually. He led strategy and quality management and re-launched the Transitions to Freedom campaign to support consumers transitioning into the community.

Fady has over 30 years of senior management experience working with major multinational companies including Sara Lee, Mobil Oil, Progressive Insurance, Transitions Optical, PPG Industries and Essilor (France). His corporate responsibilities included new product development, strategic planning, marketing management, and global sales. He has developed several global communications networks, and has launched products in over 45 countries.

Fady holds an MBA in Marketing, and is a PhD candidate in Global Leadership and Economic Development. He teaches at the MBA level at several universities and conducts training seminars in global leadership, marketing management and business development. In addition to English, he is fluent in French and Arabic.


Sarah Feidt

Creative • Communications

Sarah Feidt has over 10 years of experience leveraging her background in technology and art into eye-catching, strategically guided, high-impact creative for her clients.

As the founding Creative Lead for XtraGlobex, Sarah worked with our clients to create websites, logos, custom graphics, branding packages, outdoor, print and digital advertising, brochures, signage, and much more.

Sarah also brings a particular skill with words to the table, writing everything from brochure text and copy for entire websites, to hundreds of pages of technical proposal templates for healthcare clients’ RFP responses. She has contributed her keen and clarifying sense of phrasing to strategy sessions and market positioning taglines alike, and has written briefs and presentations that have won her clients numerous major industry awards.

With a client base that has spanned the globe and proven success in both B2B and B2C arenas, Sarah specializes in creative communications solutions with measurable impact that make her clients look and sound great.


Rasa Kaye

Research • Analysis • Media

Rasa Kaye brings decades of major market broadcast experience as an award-winning radio, podcast and television producer and on-air reporter to XtraGlobex. With over 20 years experience as a news reporter in the Philadelphia area specializing in healthcare features with the CBS network of broadcasters, Rasa’s research and competitive analysis ability has served her well in developing stories; it serves our clients well, too.

She’s worked beats from medicine to the arts to business and finance, unearthing facts and delving into data to pull together accurate and accessible reports for viewers, listeners – and as a freelance writer – readers of local and national magazines and news outlets.

At XtraGlobex, she works on projects focused on new business development as well as programs in the human services and non-profit arena.

Rasa’s proven resourcefulness and determined information-gathering support the creative solutions XtraGlobex clients expect; her wide-ranging media savvy adds context and competence to media outreach.

Nick Allin

Process • Analysis • Strategy

Nick Allin is a Certified Process Analyst and six-year Examiner and Training Team Member for the Mid-Atlantic Alliance for Performance Excellence.

In his ten years in the nonprofit sector, he has designed and implemented a successful three-year-cycle strategic planning process at one of the nation’s largest Centers for Independent Living, coached senior leaders in developing and using metrics for performance improvement, and led intensive process-mapping efforts that support efficiencies and quality management.

His extensive training in the national Baldrige Criteria enables him to analyze organizations holistically, prompting the development of key processes in order to bolster customer outcomes and strategic wins.

Who We Are July 25, 2016

1700 Market Street, Suite 1005
Philadelphia, PA 19103

525 Route 73 North, Suite 104
Marlton, NJ 08053

+1 (856) 397-5040


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